added value

How is export achieved with the “Made in Albania” brand?

The question of how to achieve export with the “Made in Albania” brand is not simply a marketing issue, but a national economic development strategy. It is about moving from an unidentified, valueless and reputationless export, towards a model where...

From the devaluation of the euro to a National Export Strategy, 2026 – 2036

At the beginning of 2026, the euro has fallen to historically low levels against the lek (96.5–96.7 lek), producing a contradictory situation for the Albanian economy, where on the one hand macroeconomic stability and low inflation are presented at the...

Albanian economy in 2023 with moderate growth and need for structural reforms

In June 2025, the Institute of Statistics (INSTAT) published the "Supply-Use Tables for 2023," a key document that offers a detailed overview of the economic structure of Albania. This publication is important for analyzing the dynamics of production, consumption,...

Why have undergorund resources not justified the focus and how should they be oriented in 2025?

Albania's subsoil resources, including oil, natural gas, and minerals such as chromium, copper, and iron, have significant potential to contribute to economic development. However, these resources have failed to deliver the expected outcomes for the Albanian economy. This is due...

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